Caught between the childish innocence of dress-up and the street sensibility of adolescence, photographer Wooi Jang takes a documentative approach, capturing the harsh architectural lines of housing estates and the rebellious attitude of British menswear. In this spirit, stylist Nick Chan selects pieces from young British talents and weaves together a story of playful experimentation amidst the concrete jungle of London.
The rigid formality of menswear is softened by the lively injection of feminine elements, such as the ruffled creations of Jazz Grant and Katie Phillips. Models Shinook and Jordan casually explore the hidden corners of Alexandra Road Estate as the cinematic essence of London’s brutalist architecture comes into play, engaging with the varying proportions and structures of each garment. Exaggerated volumes, textures and vivid colours are all present in the works of Joseph Standish, Annie Choi and Linberheim Lim. Meanwhile, streetwear labels 8DIX and Boy London offer a masculine edge that helps round off an editorial characteristic of modern British menswear.